If you follow along on JENESEQUA.com, you will know that I embarked on my first ever juice cleanse. Just recently moving to New York, I was anxious to try the local and famed fresh-pressed juice company, Organic Avenue. I ended up choosing the LOVE*beauty cleanse as it combined not only three days of juice, but also three days of skincare treatments from Tata Harper. It was truly an “inside and out” cleansing experience and I can’t wait to do it again. Call me crazy, but I have never felt as amazing as I did when I was 100 percent juicing. My skin was glowing, my stomach was flat as a board from zero digestion problems, and I felt energized and clear. Can’t wait to do it again. So, why should you juice, and why choose Organic Avenue? Let’s ask the expert…
MELISSA MIDDLETON: When I started my juice cleanse, people close to me were worried I wasn’t going to get the right nutrients for my body. Can you clear the air there?
DENISE MARI: Cleansing is safe. Of course consult with your doctor and be responsible for yourself, but in my experience and hundreds, maybe thousands others at this point who have chosen to juice cleanse or embark on a period of raw food eating for detoxification, there have been no negative consequences. Detoxification symptoms can occur, yet they are generally minor skin eruptions, headaches or digestive discomfort, which passes quickly. It’s always good to talk with someone who has done an Organic Avenue LOVE* (Live. Organic. Vegan. Experience) cleanse before to hear firsthand how the experience can be. It usually runs a similar course for all. Either the individual is feeling great from the start, or it takes a couple of days to feel the surge of energy. What you will is every little step counts toward your overall health. Each little bit of fresh, ripe, raw, organic, fruits, vegetables, nuts, seeds, and seaweeds adds to your health.
MM: How often should one cleanse?
DM: It’s a personal choice to cleanse and also somewhat of a spiritual endeavor. Cleansing helps to conquer addictions and habitual patterns that are not serving health and happiness. The LOVE*cleanse programs are designed to introduce people to a lifestyle choice. The programs range and each level offers a new starting point for whole body cleansing by introducing nutrient rich foods and juices. Depending on the level of health, the individual can decide if beginning with LOVE*easy is best, and how often. I also think the number of days is also a personal choice. Some people can be on juice only for 30 days or more and others do not need that deep of cleanse for so long. Overall there is a program for everyone and we are happy to walk you through a decision to make it enjoyable. Also, Organic Avenue offers a la carte foods and juices in all the boutiques so taking a toe-dip into the LOVE* lifestyle is easy, convenient, delicious and fun. Cleansing is a bonus offering to take health to a whole new level.
MM: What makes Organic Avenue different than other juice cleanses?
DM: Though there are many ways to cleanse, the process we’re dedicated to always includes pure, organic ingredients – no substitutions. We also offer the option of biodegradable bottles or glass bottles, which is an extra expense but feel it’s totally worth it. We use a 9-ton hydraulic juice press, an extraordinary juicer that retains the most nutrients possible. Our juices remain in constant refrigeration – we deliver in a cold-truck (or cold-rickshaw for local deliveries), which keeps nutrient retention at a maximum. And, we focus on detoxing AND restoration. With fruits and vegetable juices high in potassium, antioxidants, and chlorophyll, we help you remove acidity from the blood and tissues and restore alkalinity and balance to your whole system.
MM: Can you list any famous clients who have done the cleanse?
DM: Organic Avenue has been blessed with a laundry list of celebrity clientele. Gwyneth Paltrow, Alicia Silverstone, Matt Dillion, Jake Gyllenhall, Owen Wilson, Russell Simmons, Naomi Watts, Liev Schrieber, Blake Lively, Montel Williams, Mary-Louise Parker, Matt Bomer, Meg Ryan, Ryan Seacrest and Michelle Williams are all customers who have been spotted with our bottles and/or have spoken publicly about our products.
MM: What drove you to partner with Tata Harper on the LOVE*Beauty cleanse?
DM: Organic Avenue and Tata Harper have a shared passion for helping people lead healthier lives. We also want people to feel beautiful on the inside and out. LOVE*beauty is truly a unique beautifying experience – the collaboration made perfect sense!
MM: How can you incorporate OA into everyday life?
DM: In addition to our cleanse programs, Organic Avenue offers a healthy mix of a la carte items including breakfast, snacks, entrees, juices, soups, salads, smoothies and desserts. We have nearly a dozen locations spread throughout NYC, both local and national delivery and an awesome customer service center here to guide you to the most productive and an awesome customer service center here to guide you to the most productive, wonderful choices for YOU. We’re all about making the LOVE* lifestyle convenient, accessible, delicious and fun!
Author: Melissa Middleton
Photo Credits: Organic Avenue, Tata Harper
















